How to get maximum advantage from Google + using SEO
SEO is constantly evolving with more features to look forward to. Initially, SEO was generously used only in cases of PR and websites for creating a healthy traffic. However, the focus of SEO has now shifted to social media. Today, many users who use all the well known social media platforms like Facebook, Twitter and the likes also use several SEO techniques on a massive scale to optimize their pages on these platforms. Google + is no different. A leading SEO Company in India explains that SEO can be used extensively for your Google + profile as well.
Begin with your Google + profile:
When it comes to social media like Google +, the profile page is one of the most important pages. People come in contact with the profile first and therefore, along with making sure that your profile looks attractive, you must also ensure that it is optimized. The best way to begin is by optimizing the ‘About’ page. Use descriptive language and be specific. Use fluent and lucid language and describe the brand or product as accurately as possible. This is the place where you can make good use of keywords. However, care must be taken to not overuse keywords and make the text look pretentious.
Provide links to other important social media and websites that you own in your Google + profile. This ensures increased traffic. It is best to include every blog or website for which you provide your valuable contributions.
Using keywords for your Google + posts pays off well:
Using keywords for your Google + post is absolutely essential. Its function is almost similar to that of Meta descriptions. Google does a detailed search to find the articles and pages that closely resemble the keywords typed in by the user. However, the same rules apply when using keywords for posts. They should provide an easy flow to the structure and the statements should not look forced and unnatural.
Be an active participant in communities:
The best way to get your Google + profile recognized is by being part of a community on Google + that you share similar interests with. When you mingle with people sharing similar interests and share posts that are relevant to your niche, you get recognised in that community. This rules applies not just for Google + but for any other platform that you choose to optimize. This can be considered as one of the best ways to get more traffic to your profile and eventually to your website or blog.
Be on friendly terms with influencers:
Influencers, as the name suggests are the people in a particular niche that have an enormous amount of influence over people. They get a massive traffic on a daily basis and their contributions to that particular community are huge. By regularly acknowledging their posts, providing links to their posts on your website or blog, including links to their posts on your Google + profile, or simply commenting on their posts is an excellent way to attract their attention. Try to mention them on your Google + posts often but in a way that does not seem like you are trying to spam them.
Regularly share your own posts on Google + for quick results:
A leading SEO Company in India is of the opinion that sharing content from your own website or blog on your Google + page can help attract audiences and increase the traffic for your website. However, getting traffic takes a little time. It is advisable to be more patient and not give up.
Troy Swift is a freelance writer and specialises in SEO. He has worked with a leading SEO Company in India and is well aware about the various aspects of SEO. He loves to write on various topics and is now in the process of writing his very own book covering various facets of SEO.